SEM Expert | Justin Jung, President and Founder of SEM Expertise
Justin Jung, President and Founder of SEM Expertise is one of the most knowledgeable and experience Search Engine Marketing (SEO, PPC Advertising, Social Media Optimization, Local Search Optimization and Web Analytics) experts, Internet entrepreneurs and consultants in the world and he has been in the game since 2001.
Justin’s job is to make sure that companies target the right audience to drive qualified traffic to their website as well as increasing their online ROI with the following Search Engine Marketing (SEM) strategies.
1. Search Engine Optimization (SEO) – he optimizes websites search engine friendly so that search engines will rank them higher as well as increasing qualified traffic.
2. Pay per Click Advertising (PPC) – he builds and manages 100% measurable PPC campaigns that send qualified leads to the website.
3. Social Media Optimization / Marketing (SMO / SMM) – he develops a SMO strategy that will help clients achieve their goals (reputation, sales, influence, credibility, charity, branding, traffic/page views, etc.).
4. Local Search Optimization – he promotes local businesses so that they can reach local customers while they seek local information, services and products.
5. Web Analytics – he measures and analyzes the results of online campaigns through using Web Analytics in order to maximize the effectiveness of the online campaigns (i.e. PPC advertising, organic SEO, social media, local search, emails, banners, etc.)
Justin provides every aspect of online and search engine marketing strategies such as SEO (search engine optimization), PPC (pay per click advertising), SMO (social media optimization), local search optimization, conversion optimization, user interface (UI) optimization and web analytics.
He has a distinguished record in helping companies in a wide range of industries from e-commerce, communication, travel, franchise, financial, publishing, education, technology and not-for-profit.
The following is the list of the companies that he has created and managed the SEM / SEO campaigns successfully:
Citi Cards, Visa, Marriott, Subway, H&R Block, BMO, CIBC, American Express, Henry’s, Midas, Air Canada Vacations, Rogers, St. Joseph Comm., Transcontinental, Synovate, Canada’s History Society, The Hockey News, Avery Canada, Heart & Stroke Foundation, WWF Canada, Walrus, Reader’s Digest, The Folio Society, Unicef, Midas, I Love Rewards, etc.
As Head of Search (SEM, SEO, PPC & SMO) at SEM Expertise, he currently leads one of the most powerful search teams (SEM expert, PPC specialists, SEO & SMO experts) worldwide. His team provides search engine marketing (SEM, SEO, PPC & SMO) services for clients across the company’s international network.
Justin holds B.A. & B.S. with Cum Laude Honor and a double major in Business Administration and Computer Information Systems from the University of Wisconsin, USA. He also holds a certificate in MBA Essentials from the University of Toronto – Rotman School of Management, Canada as well as he is a certified Google Advertising Professional.
Here are some words about Justin Jung:
“Justin is a leader, innovator and on the cutting edge of the search industry. Justin is a rare breed that is highly skilled at identifying legitimate faults in Web site design and development that are directly related to ROI within organic search ranking as well as how to set up an organization in order to have optimal results that positively effect the bottom line. His business savvy combined with innovative concepts, attention to detail, and forthright manner make short work of any business plan. Any company would be lucky to work with him.” – Nasir Alakoozi, National Director of Business Development at Car Accident Claim
“Justin is incredibly gifted in search engine marketing. He is both personable and an expert in his field. If anyone is looking for an sem specialist, Justin is a great hire.” – Matthew Hunter, Director of Business Development, Terra Matrix Media
“Justin is an expert in his field. He understands SEO, makes great recommendations, and implements strategies that get you to the top of any search result.” – Brian Cockerton, President at Barracuda Security Devices
“Justin is one of the most knowledgeable search engine marketing people I have ever worked with! He has that unique combination of knowing how search engines work, as well as the business and marketing experience which is reflected in the SEM / SEO campaigns he optimizes. He is always thinking one step ahead and is always working hard to achieve maximum results.” - Steve Fanous, Practice Lead, Senior Search Engine Marketing specialist at iProspect Canada
“Justin has an extremely strong comprehension of the SEM/SEO vertical. Within just a few weeks he was able to optimize the campaign for a client by increasing the overall CTR, and effectively decreasing our overall CPC. This resulted in a higher level of traffic being pushed through to the clients’ site.” – Aleiza Alerta, Director, Digital Communications at Carat Interactive